For my second trip around the world in six weeks, I went to Hyderabad, India to teach advanced marketing at The Indian School of Business. There were 32 top executives from the entire region from Sri Lanka to Mumbai. This
Twitter is the 140 character social media phenomenon that is considered one of the three most influential digital marketing platforms on earth, which also includes Facebook and LinkedIn. Twitter is an SMS text messaging platform that allows its users to
When I meet with a potential client they will sometimes pose the question, “Why should I use social media marketing?” I turn the question around and tell them to take out the word “social.” The question then becomes, “Why should
Social media success is a sometimes-tenuous marketing tool to measure. In order to achieve social media success, a marketer has to implement a series of strategies that are synergistic and are part of a complete marketing and promotion plan. The
When it comes to social media the best strategy you can formulate for success starts with a sound strategy. You may be asking, “What?” right about now, but stay with me. Many marketers feel that when it comes to social
Here is what I consider a special treat on a special date. Today, my good friend Gary Thuerk and I created the email thread below. You might not know who Gary is, but I am sure you know what he
Google, Bing and Yahoo! all have an algorithm or mathematical equation that looks at about 148 different items on a web page. Google analyzes each item and gives it a weight; a multiple based on it’s importance. It then takes
Here's the second Tweetinar! It's more than 320 social media insightful tweets! On March 10th I launched my second Tweetinar, "Social Media - The BIG Picture" based on Part Three of my book. This "Tweetinar" delivered social media insights three
Here's the second Tweetinar! It's more than 320 social media insightful tweets! On March 10th I launched my second Tweetinar, "Social Media - The BIG Picture" based on Part Three of my book. This "Tweetinar" delivered social media insights three
Here's the second Tweetinar! It's more than 320 social media insightful tweets! On March 10th I launched my second Tweetinar, "Social Media - The BIG Picture" based on Part Three of my book. This "Tweetinar" delivered social media insights three
Here's the second Tweetinar! It's more than 320 social media insightful tweets! On March 10th I launched my second Tweetinar, "Social Media - The BIG Picture" based on Part Three of my book. This "Tweetinar" delivered social media insights three
Here's the second Tweetinar! It's more than 320social media insightful tweets! On March 10th I launched my second Tweetinar, "Social Media - The BIG Picture" based on Part Three of my book. This "Tweetinar" delivered social media insights three times
Here's the second Tweetinar! It's more than 320social media insightful tweets! On March 10th I launched my second Tweetinar, "Social Media - The BIG Picture" based on Part Three of my book. This "Tweetinar" delivered social media insights three times
Here is the "Social Media - Big Picture" Tweetinar, Part 2! As I said, I love performing seminars all over the country. I do 1/2 day seminars, full day seminars and even 2 day seminars on Social Media Marketing, Email
I love performing seminars all over the country. I do 1/2 day seminars, full day seminars and even 2 day seminars on Social Media Marketing, Email Marketing, Internet Marketing, Creative Thinking, and Innovation. I also love social media, especially Twitter.
I nearly always get asked the same two questions by everyone from Fortune 500 corporations to individual entrepreneurs; "How much resources should I commit to social media marketing?" and "Where's the ROI in social media marketing? My answer to the
I was recently asked what I thought about the affect that Facebook's "Obama Assassination Poll" would have on Facebook's advertisers. Here's how I responded... Facebook is right to try to monetize everything. Google has built a more than $20b business
Facebook Annouce today another cadre of new features and benefits, Facebook Lite & @Tagging. No Facebook Lite isn't design as another new social network fad weight loss program, it's a streamlined version of Facebook that loads faster. Facebook's new @tagging
I read a recent article on the PC World web site, "Monopoly City Streets' Online Game: Will Buying Park Place Be Any Easier?" where Hasbro has taken Google Maps and combined it with their highly successful traditional board game Monopoly.
The June 15th cover of Time Magazine showed us all an iPhone with a Twitter Tweet from journalist Steven B. Johnson that read, "Twitter is changing the way we live-and showing us the future of innovation." But what does the
Welcome to the Extreme Digital Marketing - Social Media eBook download area of my web site. I have provided these eBooks to you for free so that you may better understand the power of social media, its tactics, tools, and
