HomeCategory: Blog ( Page 5 )

Blog

The Social Media Bible – Ten Commandments

-
As coauthor of the Social Media Bible, I was asked "What are the Ten Commandments" of Social Media?"  So here they are! Thou Shalt Blog (like crazy). Thou Shalt Create Profiles (everywhere). Thou Shalt Upload Photos (lots of them). Thou
Read More

“The Five Ps of Social Media Implementation” But Not FRED Figglehorn

-
Here is Lon's  parody on the YouTube sensation; Fred Figglehorn.  Fred is a 14 year old pretending to be an 8 year old with anger management problems.  Fred creates his 3 minute improv videos with his voice pitched high. When
Read More

The Five P’s Of Social Media Implementation

- 1 min
Here is a transcript of the audio and video posts on YoutTube and here at The Social Media Bible web site of my Five P's Of Social Media Implementation.  I hope it is helpful! Hello, my name is Lon Safko,
Read More

The Social Media Bible – October Update

- 1 min
As promised, I am keeping you up to date on the progress of The SMB book design and launch.  We have had some incredible additions to the Executive Conversations, we've nearly completed the book cover design, and still have a
Read More

35 Major Corporations Engaged In Social Media

- 1 min
This is a list of 35 major corporations engaged in using Social Media. It was so compelling I had to blog about it! The results for these corporations have been great. Every corporation both large and small will have to
Read More

Your House Plants Can Now “Tweet”

- 1 min
This is one of the most innovative, albeit silly applications of social media I have seen yet. A company called Botanicalls has come up with a combination of do-it-yourself electronics and computer code that allows your house plants to Twitter
Read More

The Social Media Bible Company Reference

- 2 min
Now is the time for all good men & women to come to the aid of their party! The project is now finally underway with John Wiley & Sons to produce the largest book ever written on Social Media, called
Read More

Largest Virtual Event In History

- 1 min
Extending The Experience Through 3D Advertising... On Saturday afternoon, March 15th, I was one of the guests of honor at this year’s American Cancer Society’s Relay For Life. The event was like many other events I have attended in the
Read More

The Social Media Book Survey Results Are In

- 1 min
The Social Media Book Survey results are in and finally available for download! Thank you for your patience through this process and especially for participating in the first of two steps in development of the Social Media Book Project. As
Read More

TSA Speaks & Now Listens…

- 1 min
I really wanted to share this recent Social Media success story I heard on "On The Media" which is broadcast on National Public Radio (NPR). This was an interview with Bruce Schnier, security specialist speaking about the T.S.A. (Transportation Security
Read More

Social Media: “Will It Blend”

- 1 min
This is another great example of Social Media Viral Marketing at its best and WII-FM (What’s In It For Me). I am often asked when I speak, “How can I create a video, blog, web site fish food, that will
Read More

Social Media: Subway verses Quizno’s

- 1 min
Here’s a terrific and fresh example of the power of  “User Generated Content” video on YouTube and iFilm.  Like a lot of Social Media Marketing, this video had some unanticipated results, both good and not so good results. (more…)
Read More

Social Media: At Work

- 1 min
I just met with Don Mock at Jobing.com here in Phoenix. This is someone who really understands the importance and effectiveness of using Social Media as a key component in their corporate marketing and sales strategy plan. Don explained to
Read More

Should I Pay To Work?

- 2 min
Should I work for free?  Should I pay to work?  When an event coordinator or a conference promoter asks me to speak fro free they're asking me to to work for free.  Worse off, if they expect me to pay
Read More

Journey To The Home Land

- 1 min
Last Friday I got a unique opportunity to travel back to the Holy Land. Being a computer geek and developer for the past 20 years, I am of course, referring to Silicone Valley, Mountain View in particular. I got to
Read More

Social Media Book Survey Update

-
The Social Media Survey Is Off To A Great Start! But, still needs your help. (more…)
Read More

The World’s First Book On Social Media Using Social Media

- 1 min
Wow! We've launched the survey site that is the first design step in the creation of The World's First Book On Social Media Using Social Media! I am proud to say that we have some outstanding people that have already
Read More

Paper Models Opens Virtual Store In Virtual World

- 1 min
Paper Models Inc, announced today that it opened its first virtual store in a virtual world, selling it’s real world products in a virtual format to virtual citizens said Lon Safko, president and creator of Paper Models, Inc. (www.PaperModelsInc.com).
Read More

It’s A Small World (Wide Web) After All

- 1 min
Disney’s miniature, multi-ethnic, animatronics, were right! In my entire career in technology I don’t believe that I have ever experienced such an Alice in Wonderland day as I did this weekend. I bounced around cyberspace in and out of virtual
Read More

Social Media… The Impact It Will Have On Your Business

- 1 min
Social Media Is the hottest business topic out in business right now, and is affecting the way business is done in America. It's affecting small, medium and large companies alike. It is affecting all forms of media from newspapers, to
Read More

God Works In Mysterious Ways

- 1 min
(God Told Phil Collins To Yell At Me) Over the next few months I continued to work on the SoftVoice System, by expanding it’s capabilities, improving it’s voice recognition rate with new software, adding the ability to draw in color,
Read More