As promised, whenever I find information that will help you and your business through Creative Marketing, eMail Marketing, and Search Engine Marketing, I'll pass it along. I recently came across this study done by Oneupweb and presented as part of
I didn’t think mine was. I have been actively email marketing for nearly a decade. I have been systematically building my lists for that same amount of time. When I email market, I follow all of the rules. I am
Last evening my cell phone rang during dinner, which is unusual as I mostly use it for business and business hours on both coasts were closed for the day. Immediately after my salutation I realized that I was captured by
Here is your Email “Checklist to Success” for your email marketing campaigns! By now you know that email marketing is still one of the most successful ways to market on the Internet, giving you the greatest ROI (Return On Investment),
A trademark is a sign capable of distinguishing the goods or services produced or provided by one enterprise from those of other enterprises. Any distinctive words, letters, numerals, drawings,pictures, shapes, colors logotypes, labels or combinations used to distinguish goods or
Sales Are caused by a trust in the brand, a trust in the relationship it promises, and often a trust in either the person representing that brand or people who have had a good experience with that brand. So… It
Social media marketing is by definition, a world-wide marketing concept, while traditional marketing is has always been regional. Whether it’s a town, city, state, or nationwide, it’s still always defined by a geographic area. Where social media marketing is
Even though the economy getting better, the corporate hatchet people are still going after the training and education budgets. Honestly, when times are the difficult do you really think this is the best time to attack morale and eliminate necessary
If you’re an event planner then my newest bestseller “The Fusion Marketing Bible” was written especially for you. I understand that being an event planner that almost everything is your responsibility. You handle everything from print ads to sponsor promotion,
Like everything else in life, "You get what you pay for!" If your speaker is free, then they are probably worth every penny. Speakers who speak for free don't benefit bureaus, event planners, other speakers, content experts, associations, and especially
In marketing, one brand is always trying to outwit, out advertise, and out spend its competitors, often costing millions of dollars to build their brand equity or brand value. It’s because, the better we recognize a brand, the better we
Everyone is looking for a secret equation, secret formula, the secret sauce, the Holy Grail in marketing, especially social media and digital marketing. Hint: There is NO secret formula! There are some rules; however. There are a few formulas you
eMarketing Requirements for Search Engine Marketing - Printed with permission from Frank Fiore. A little over a year and half ago, I wrote an article for InformIT entitled "Is Your IT Staff Giving You the Business". Briefly, the article took
(Innovators Rules #10 & #11) From the last story we realize two more important Rules of being an Innovator; Rule #10: Don’t Force Your Product Into One Category and Rule #11: The Roller Coaster Ride. Rule #10 is easy to
(Are your Cheap, Committed and Self-Confident?) In the last installment of our Innovators story we saw three new Rules of Innovation emerge; Rule #7: Innovators Are Cheap, Rule #8: Commitment Versus Contribution, and Rule #9: Embrace Your Self -
Here's an observation I made the other day about innovation, ideas, thoughts, and invention. It's out there, but I wanted to share it with you. (more…)
Over the weekend I was doing some research for my upcoming book on 'Social Media, The Impact On Your Bottom Line' where I am collaborating with Chris Heuer, Founder of the Social Media Clubs worldwide and Robert Scoble, the famous
Bangkok Had Me #BangkokHadMe In the movie “The Hangover 2”, when Teddy was lost, all the people the main charaters met (even the Interpol police officer) kept saying "Bangkok has him now". For the full affect of this story, be
...It's All In The Numbers! Here is a list of Top 50 Mobile Marketing Statistics I scoured the web for. I think you will be surprised when you read these and keep in mind... These numbers are increasing everyday! (more…)
